The colour, or lack of in this case,
indicates a certain branding by the label itself (a form of the house style),
in the case it would be ‘Q Magazine’ and the colours red and white. The fact
that it only has two colours makes it extremely clear which magazine is
publishing this article through colours alone. The font, mainly the huge L and
the smaller S, are the main font that is used by Q which in turn is another
form of house style to show who is publishing the article. The heading of ‘lady
GAGA’ is iconic with Q and the way they address who it’s about, as well as
having a huge letter, such as the L, on the main article is known to represent
Q magazine.
The fact there is no sub-headings or larger
headlines indicates that this magazine may be for a more sophisticated audience
and therefore they would know what it is on about by spending time actually
looking at the contents page and reading the front cover. There is also a lack
of caption on the image which also indicates a sophisticated audience as they
don’t feel the need to explain what she is doing and in turn are not coddling
the reader and treating them as if they know nothing.
The main, and only, image being in black
and white makes it easier for people to realise that it is Q magazine
publishing it as it is able to make the red L stand out against the lack of
colour, and in turn makes Q known for having black and white pictures to, once
again, show sophistication by not using bright colours to try and attract
attention.
The double-page spread also lacks any
inserts which in turn does not distract the reader from the actual article
itself by advertising something or trying to show them some other information
that may or may not be relevant to the article. Having the large S is enough to
attract attention to the rest of the article as it makes people wonder why it’s
been enlarged at the part and not anywhere else which in turn makes interest.
The numbers at the bottom of the page
indicate what page the reader is on and therefore is able to help them manoeuvre
throughout the entire magazine by searching for certain articles by using the
index to find the article that they wish to read. Likewise, the layout used is
3 columns which also make it easier to navigate as they simply have to read
down-wards, then eventually back to the top, rather than reading giant
paragraphs which would get them lost.
For another doublepage spread, click here
For another doublepage spread, click here
Clicking this image should redirect you to Flickr where is has annotations on it indicating all of my observations of it. If for some reason it does not work, click here.
Clicking on this image will also redirect you to Flickr where it has my annotations and observations of this magazine's index. If it does not work, click here.
Clicking on this image will also redirect you to Flickr where it has my observations and annotations on the magazine's double-page spread. If it does not work, click here.
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